Brand Foundations — Mutiny Labs

Mutiny is a creative partner to inspiring leaders & entrepreneurial teams who are building new things. Our work focused on internal projects that built brand foundations for some of the world’s most innovative new companies.

Below are a number of companies with whom we worked.

For more details, let’s talk.

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NuCycl is a regenerative textiles technology by Evrnu that breaks down clothing at the molecular level and reengineers them into higher performing, renewable fibers.

Naming / Branding / Verbal Identity / Visual Identity / Messaging Playbook

Evrnu® is a textile innovations company creating a circular ecosystem.

Verbal Identity / Messaging Playbook

Store No. 8 is the incubation arm of Walmart. It is named after Sam Walton’s eighth store, where he tested new strategies and innovations. They identify, develop and distribute emerging retail technology at scale.

Naming / Branding / Verbal Identity / Visual Identity for Store No. 8 and other portfolio companies.

Merri is a 3D visualization platform designed make event planning less eventful.

Branding / Visual & Verbal Identity / Messaging Playbook

Info

ECD: Gail Barlow

Sr. Copywriter: Michael Petersen

Sr. Art Director: Ash Casper, Ethan Blouin

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The Halfway House Poets

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Take Nature With You — Filson